Fit-out of a dedicated Cricut corner at Cultura La Défense
To mark the launch of Cricut's latest products, we designed, manufactured and installed a dedicated brand corner at Cultura La Défense.
The clean, bright design features suspended signage with spotlights, as well as gondola shelving and end-of-aisle displays fitted with printed PVC panels and illuminated display units. These were designed to be reconfigured according to the latest product launches and promotional campaigns.
A project designed to showcase the products while remaining true to the brand's creative, handmade spirit. The concept was also rolled out in the Chambray-lès-Tours and Bègles stores.
